About Me

Allow me to introduce myself

Hi! I'm Amedea, pronounced "Ahh-muh-DAY-uh," like Mozart's middle name or the incredibly catchy Falco song. I'm a Creative Director from Los Angeles, California, currently building something epic over at Angel City Football Club.
I believe in the power of sports to drive connection and social change, and am passionate about shaping a future of equality for women in sports. A sports fanatic, travel addict, and relentless adventure seeker, I'm always outdoors or on my way to my next big excursion. Want to know more about my work? Have a look at my resume and portfolio!

Years experience

Satisfied Clients

Design Software
Programs Mastered

Countries Visited
What I Do

Learn. Try. Master. Repeat.

I've got a closet full of hats. I've been a brand designer, UX/UI Designer, digital designer, email designer, print designer, logo designer...even an oyster shucker, from that one time I worked on a pearl farm. I find that the best creative solutions are found at the intersection of multiple mediums and methods, when you collaborate courageously, think outside the software, and wear 3-4 hats at a time. I've shaped my career around diversifying my design tool box so that I can solve business problems with creative solutions.

I'm drawn to "Orienting" in many forms - weather it's learning the train system of a new city, trying to find the trail in the shadow of an unfamiliar mountain, or getting layers-deep in yet another design software. The process of learning, finding my bearings, and mastering a new skill is a process that I constantly crave. Consequently, I'm always trying new things. Here's what I've learned so far:

Branding & Identity
Logos, brand identity design, brand books
Digital Design
Web Ads, social graphics, landing pages, digital marketing collateral, infographics, ebooks, email design
Print Design
Flyers, Brochures, Billboards, print ads, publication design, OOH, packaging
UX & UI
UX Reseach, wireframes, site flows, UI Design, High Fidelity Mockups, prototyping, user testing, UI animation
Motion Graphics
Animated gifs, motion graphics for social, commercial end cards, animated infographics
Illustration
Custom Iconography, scene illustration, Infographics, Brand identity, Logos
Creative Direction
Strategic creative concepting, storyboarding, mentorship, on-set direction, project management



Some Folks I've Worked With

Fandango
Hampton
Angel City FC
LA 2028
Apple
Team USA
ESPN
Truth
Select
Bottle-O
IGA
Swagbucks